Paid Advertising

Pay Per Click Campaign Management Services, Calgary, CA

Facing trouble in getting found on the web? Don’t worry; our experts at Marketing Mantra will help you with Pay Per Click Management service the quickest way that will fetch you ready to buy customers searching for your product and services.

Millions of customers use Google to find the product or service they wish to buy, with PPC, your product is placed right in front of them; the best part is you pay only when someone clicks on your advertisement!

Marketing Mantra – an expert PPC advertising agency based in Calgary has a team of highly efficient and ethical professionals who will craft your PPC campaign for the best Return on Investment on your marketing budget.

Pay per click is an advertising strategy wherein the promotion and marketing of a website or an application is done through paid advertisement on search engines or social media channels. The paid ads can be in the form of text, banner or video ads.

Paid ads can help you reach the right customers by displaying your advertisement at a right time inclining them towards making the purchase from your offer. You decide how much you want to spend based on which our experts will frame a right strategy for your business within your prescribed budget on a monthly basis so that you never go off budget. The results of PPC can be measured in real time. A sudden spike in the number of visitors on the website/App which is directly proportional to the investment made in the PPC campaign.

The advertising position is determined by an auction bidding method but payment will be deducted only when someone clicks on the advertisement.

Quick PPC FAQ's

PPC, or pay-per-click marketing, is a form of web advertising that allows companies to place advertisements in search results or elsewhere on the web; the payment is made as per the contract like pay per impression/clicks.

There are many good reasons to use PPC. It’s measurable, faster than SEO, complementary to other marketing channels, and most importantly it converts well. Like any marketing channel, PPC is all about learning from experience but once you have your hands on to it, it can turn out to be good source of lead generation.

It is much difficult to get a website ranked on the first page of SERP’s in less time. But PPC is one sure shot way where your website not only gets “front and center attention,” but it is also displayed to customers who are looking specifically for your product or service. It can be useful for small enterprises as compared to spending a big budget on advertising through other means.

CPC, or “cost per click” is a metric that… measures the cost per click. Your CPC will vary based on factors like how much competition exists for the keyword and fluctuations in search volume.

In Internet marketing, CTR stands for click-through rate: a metric that measures the number of clicks advertisers receive on their ads per number of impressions. Achieving a high click-through rate is essential to your PPC success because it directly affects both your Quality Score and how much you pay to platform every time someone clicks your search ads.

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